The theatrical productions in Manhattans Broadway by Elements London are known as the best in the world and when the silky curtain rises.. You find yourself sinking into the stylishness that surrounds you. ITS SHOWTIME! And all that Jazz. Think recycled content equals sustainability? That’s only part of the story. Broadway by Elements London has excellent durability, quality and performance extend a products life. And a longer product life, or its First Life™, can play a significant role in reducing environmental impact by lowering premature consumption of resources and eliminating processes over time. Carpets made from Antron® nylon last up to 75% longer than the majority of competitive nylon carpets*, and that’s better for the environment and your wallet.